Use of Artificial Intelligence

Overview

Pogah Realty Inc. ("Pogah Realty," "we," "us," or "our") believes in transparency about how we use technology to serve our clients. In accordance with California law and our commitment to honest business practices, this page discloses our use of artificial intelligence (AI) tools across our business operations.

Website Development

AI tools were used in the design, development, and content creation of this website. This includes layout generation, copywriting assistance, and image creation. All AI-generated content has been reviewed and approved by our team to ensure accuracy and alignment with our brand.

Listing Details & Property Descriptions

AI may be used to assist in drafting property descriptions, feature highlights, and listing details. While AI helps with initial drafts and formatting, all listing information is verified against MLS data and reviewed by a licensed real estate professional before publication. Material facts about properties are sourced from official records and verified sources, not generated by AI.

Videos & Visual Content

AI tools may be used in the production of video content, including but not limited to video editing, voiceover generation, avatar creation, and visual effects. AI-generated or AI-assisted visual content is used for marketing and promotional purposes and does not alter the actual condition or appearance of any listed property.

Market Analysis & Data

AI tools are used to assist in compiling and summarizing market data, trends, and neighborhood snapshots presented on this website. Market analysis content is informed by publicly available data, MLS records, and professional knowledge, but AI is used to help organize, format, and present this information. Market snapshots are informational estimates and should not be relied upon as the sole basis for real estate decisions.

Human Oversight

All AI-generated or AI-assisted content is subject to human review by Ari Sheuhmelian and the Pogah Realty team. AI is used as a tool to enhance efficiency and presentation quality, not as a replacement for professional judgment, fiduciary responsibility, or licensed real estate expertise.

No AI tool is used to make decisions regarding pricing recommendations, offer strategy, or negotiations on behalf of clients. Those decisions are always made by a licensed real estate professional in consultation with the client.

Questions?

If you have any questions about our use of AI or would like more information, please contact: